All courses
Ramon VidalIEBS Digital School 7
This course will guide you through the essentials of strategic marketing, from planning campaigns to positioning products and developing the necessary competencies to analyze and execute tailored marketing strategies. You will learn to conduct objective diagnostics and establish action plans, gaining a comprehensive understanding of market segmentation, marketing mix, and effective communication strategies.
Manuel Guillermo SilvaTekdi
This course will guide you through the history and evolution of Google Analytics, the GA4 interface, and new measurement methods. You'll practice with Google's demo accounts, investigate and extract user insights, analyze web interactions, understand behavioral patterns, and see how AI is related to analytics. You'll also learn about the digital analyst profession.
Laura María Vázquez ViañoIEBS Digital School 7
Participants will learn to identify and select the right metrics based on set objectives, apply profitability formulas, and value tracking metrics for campaigns. The course covers native measurement options provided by major social platforms, the construction of dashboards, and the integration of data sources.
Juan MerodioTekdi
This Masters program offers a strategic and practical view of how to efficiently create and manage online businesses. It covers 30 video content topics and downloadable documents, guiding you step by step from the beginning to become a professional. You will learn to create your own digital marketing plan, build websites and online stores without technical knowledge, optimize for search engines, create effective social media content, and much more.
IEBS Digital School 7
This course provides essential skills for building a strong personal brand that makes you stand out in a saturated job market. From optimizing social media profiles to creating an impactful portfolio, you will learn to enhance your digital presence and improve your employability.
Héctor Paz EspallargasIntegra Technology School 1
In this comprehensive Digital Marketing course, you will learn how to design and execute effective digital marketing strategies. The course covers essential topics such as SEO, content marketing, social media marketing, email marketing, and data analysis. By the end of the course, you will be equipped with the skills to integrate these techniques into a cohesive digital marketing strategy, continuously optimize your efforts, and achieve your business goals.
Ernesto del ValleIEBS Digital School 7
Participants will gain a deep understanding of the user lifecycle, focusing on critical metrics like CAC and CLTV. The course integrates modern lifecycle concepts with growth hacking methodologies, providing hands-on experience in developing analytical frameworks and conducting experiments.
Juan MerodioTekdi
This Master's program covers a comprehensive curriculum with topics and lessons in Digital Marketing. With 100% video content, you can learn at your own pace, anytime and anywhere. You will create your own digital marketing plan, build websites and online stores without technical knowledge, create effective social media content, position your website on Google, create your first automated sales funnels, run complete advertising campaigns on Facebook, Instagram, YouTube, Google, and LinkedIn, and handle over 40 digital marketing tools.
