All courses
Manuel Guillermo SilvaTekdi
You will learn to navigate the GA4 interface across various sections and the new measurement approach. The course includes practical exercises with Google's Demo accounts, extracting user insights, analyzing web interactions, understanding behavioral patterns, and seeing how AI is related to analytics.
Eva Rodriguez AlvarezIEBS Digital School 7
This course will cover essential aspects of digital creativity and social media management, including strategic planning for social media campaigns, content marketing, and community management. You will learn to use various digital tools and platforms to enhance brand presence and consumer engagement.
Manuel RaneraIntegra Technology School 1
This program aims to train students as digital professionals capable of defining ICT business strategies, executing digital marketing plans, and developing business strategies and tactics in digital environments. The curriculum covers Marketing Strategy, Digital Ecosystem, CX Customer, Data - Digital Technology, and Digital Project Management - Lean Method.
Marina AvilésNuclio Learning
In this course, you will explore the evolution of digital marketing and the role of CRM systems in customer retention. Learn to design effective email marketing campaigns, understand marketing automation, and apply best practices in CRM management. The course provides practical insights into lead nurturing, scoring, and the use of marketing automation tools to optimize your strategies.
IEBS Digital School 7
This course provides essential skills for building a strong personal brand that makes you stand out in a saturated job market. From optimizing social media profiles to creating an impactful portfolio, you will learn to enhance your digital presence and improve your employability.
Andrea Castán UsónIEBS Digital School 7
This course provides comprehensive training in converting online traffic into business opportunities using inbound marketing strategies. You will learn to create and analyze effective landing pages, optimize conversion processes through CRO, and study successful case applications to your business.
María Luz SantanderIEBS Digital School 7
This course will guide you through the process of creating engaging content and strategies for Facebook, Instagram, YouTube, and Pinterest to enhance your brand's online presence. You will learn to select the right profiles for each brand, conceptualize content, and measure the effectiveness of your social media strategies.
Javier Martínez LorenteIntegra Technology School 1
This program provides a complete vision of the digitalization process, how it affects organizations, and what aspects should be considered to define their digital strategy. It includes practical exercises and is created with the 'learning by doing' methodology, ensuring successful learning.
Jose NoblejasTekdi
Learn to create a successful online business with a solid business plan, effective marketing strategies, efficient financial management, and a professional web presence. Discover how to establish an online store, use a CRM to manage customers, implement digital marketing actions with limited budgets, and leverage tools and strategies to increase online sales.
Cristina Catalán ArtigotIEBS Digital School 7
This course offers deep insights into the acquisition and activation phases, focusing on hypothesis, experimentation, and validation methodologies. You will learn to ask the right questions and apply various tactics to test and validate marketing strategies effectively.
Tekdi
In this course, we delve into the world of Technical SEO. You will discover how knowledge and mastery of optimization techniques and strategies can make the difference between being on the first page of search results or getting lost in the depths of the internet.
Barbara MaletNuclio Learning
You will learn to systematically conduct qualitative research, guided step by step by experts in the field. Additionally, you will gain the ability to meticulously analyze this information, drawing solid conclusions and generating concrete ideas that you can immediately implement in your business. This course will equip you with the necessary skills to excel in understanding your customers and making informed strategic decisions.
Juan MerodioTekdi
This Master's program covers a comprehensive curriculum with topics and lessons in Digital Marketing. With 100% video content, you can learn at your own pace, anytime and anywhere. You will create your own digital marketing plan, build websites and online stores without technical knowledge, create effective social media content, position your website on Google, create your first automated sales funnels, run complete advertising campaigns on Facebook, Instagram, YouTube, Google, and LinkedIn, and handle over 40 digital marketing tools.
F. Javier Trapero HidalgoIEBS Digital School 7
In this course, you will gain a deep understanding of transmedia communication, learning how to create immersive experiences that allow consumers to interact with brands in a meaningful way. You will learn to develop transmedia architectures that are directed towards user engagement and participation.
Tania Domínguez EsteveIEBS Digital School 7
This course offers deep insights into the evolving world of online advertising. You will learn about PPC, SEM, and programatic advertising, understanding how to implement these strategies effectively to maximize campaign visibility and engagement.
Carlos MartínezNuclio Learning
This course offers a comprehensive exploration into personal branding, covering essential topics such as digital identity creation, effective communication strategies, and networking. You will learn how to set SMART goals, enhance your professional profile, and use feedback to continuously improve your personal brand.
